BBNaija’s Thelma Laments: “This New Life Is Expensive” as She Shares Post-Fame Struggles

Former BBNaija star Thelma opens up about her financial struggles after fame, saying “this new life is expensive.” Fans react to her honest confession on social media.
Lagos, Nigeria — [03Naija Entertainment]
Former Big Brother Naija housemate Thelma Ibemere has opened up about the challenges of maintaining her lifestyle after fame, admitting that “this new life is expensive.” The reality TV star shared her thoughts in a candid post on social media, sparking conversations among fans about the pressures of celebrity living.
Thelma revealed that life after the Big Brother house has come with increased expectations and responsibilities, explaining that many people assume she is constantly thriving financially. However, she confessed that fame comes with hidden costs, including maintaining appearances, brand commitments, and social expectations.
“This new life is expensive. Everything costs more when people think you’ve made it,” she wrote, adding that she sometimes wishes for the simplicity of her pre-fame days.
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Her honest revelation quickly went viral, with fans praising her transparency and others relating to the struggles of adjusting to new lifestyles after sudden fame.
Thelma, who gained popularity during the BBNaija “Pepper Dem” season, has since built a following as an influencer and entrepreneur. Her recent post has reignited discussions about the realities of fame, finances, and the pressure faced by Nigerian celebrities.
See video below;
Thelma Lawson: This new life is expensive.
AdvertisementInterviewer: Why is it expensive.
Thelma: Because you are showing up for events. I came out of the house and found out that I was named ‘the most fashionable’ now I have an audience that wants to see what Thelma is wearing.#BBNaija pic.twitter.com/jpmCqbepcS
— 𝒥𝓊𝓁ℯ𝓏 💞 (@JulezJakez) October 21, 2025
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